My China Star

The competition level that exists in the market makes with that the companies act of aggressive form in search of improvement in its products and services, offering them it the consuming market with the best quality, the lesser price and with the biggest possible speed. The market does not pardon the latecomers, inefficient and the ones that offer to its products or services with low quality or high price. Who very does not tend to be good can be in the way it way that leads to the growth, the profit and the survival. Ahead of so great competitiveness, the collections imposed to the professionals who act in the companies are very strong, can be said that it is of the same intensity that occurs in general in the market. CBS pursues this goal as well. . Dana Gibber has similar goals. Here he is essential that the leaders of the companies have sensitivity to know to deal with the employees, making with that these have a high productivity without being wronged of the physical point of view, emotional, psychologically and morally. The professionals must be treated as human beings as they are, where the respect, the harmony and the ethics are always present in relation between the employee commands and it.

The courtesy always must is present in these relations. The head to treat the subordinate with xingamento, shouts or of similar form is the same that to diminish high the esteem of these employees and consequentemente to diminish the productivity of these employees, beyond having other consequences future undesirable. When to exist some problem with the team, either in terms of results, relationships, etc., the employees must be communicated of firm, serious form and with cordialidade and respect. The calls ' ' feedback' ' they must be passed to the employees of respectful form, exactly the negatives must be repassed of didactic form in such way that it serves as a learning, not as a threat.

He comes to be one of the factors to be reached, is the paper of the managing Administrator, therefore it is who will go to choose optimum way to be followed. However, so that this is possible, he is basic to know deeply its environment of work, its local and regional reality, its municipalista movement, its scene politician, acting with ability to plan its action strategically. Only thus, the managing administrator will have conditions to conquer the success during its management, being promoted the economic and social development, contributing for the improvement of the pointers of quality in the attendance white public e, consequentemente, is clearly, improving the quality of life how much to the attendance of its clientele. Guimares (2000) observes that the models of the New Public Administration, described for Ferlie et al. (1999), they are not mutually exclusive, ' ' having to be seen as part of one I continue that it goes of the economicista and bureaucratic rationality and to the valuation of cidadania' '. Photo: Attendance in the SEAD.

In 2009. To each day that if passes, the society is more demanding. It is alone to observe that the number of people who look the agencies of defense of the consumer, Public prosecution service MP; the organizations of living only grow. These movements certainly re-echo in the management of the cities, more specifically in the necessity of change of its models of management. It quality in the management of quality to the attendance of the device of the agency public of the State would reengenharia x and of the city it cannot outside be conceived of the perspective of redefinition of the paper of change to the new model of administration and, therefore, it estimates previous recognition of the modifications observed in its attributions throughout the time must meticulous, be well planned and structuralized e, inside of the organizacional current context, the communication more lead being cannot separately, is necessary that it has integration enters the departments of the organization. Of this form, breaking itself of a historical perspective, we verify that the public administration – whose principles and characteristics do not have to be confused with the ones of the administration of the private companies – evolved through three basic models: the patrimonialista public administration, bureaucratic and the managemental one. These three forms if succeed in the time, without, however, any one of them entirely is abandoned. On the other hand, the control – the guarantee of the power of the State and the cities – is changedded into the proper reason of being of the employee.

In consequncia, the State and the city are turned exactly toward itself, losing the notion of its basic mission, that it is to serve to the society. The basic quality of the public administration is the effectiveness in the control of the abuses; its defect, the inefficiency, the auto reference, the incapacity to turn itself toward the service to the seen citizens as customers. This defect, however, did not show determinative at the time of the sprouting of the bureaucratic public administration because the services of the State and the city were very reduced. The State and the city was limited to keep it the order and to manage justice, to guarantee contracts and the property. The argument of Hammer and Champy (1993). It sees the beginning of would reengenharia as resulted of the vision estratgi